Case Study: Focus on the Family

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About Focus on the Family

Focus on the Family is a global Christian ministry dedicated to helping families thrive.

The Need

While the organization began offering video content exclusively via iTunes in 2012, the decision has been made to expand and improve its distribution through Cinevee. With a website with custom integrations that will be up within 45 days, Focus on the Family will begin to directly reach families right inside their homes.

The Solution

Starting with 80 titles from their best-selling video series ‘That the World May Know’, Focus on the Family will begin selling direct to consumers next month and is taking advantage of several of Cineveeā€™s unique features including product bundles, cross-product promotions, direct relationships with their customers, and custom integrations.