Captions, Subtitles, and Bears, Oh my!

Here at Cinevee, we’ve been hard at work adding support for closed captions and subtitles to our streaming video. Here’s what you need to know.

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It was so incredible that he cried out with it. Each of the children had come into the House from a different year.

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Captions vs Subtitles

Closed Captions and Subtitles are similar from a technology point of view. Both require displaying text over the top of a video, timed to match the video content. A typical subtitle or caption element has a beginning time, an ending time, and the information that should be displayed during that time.

Although the technology is similar, captions and subtitles are intended for different audiences. Closed Captions help people who can not hear the audio for a video. Closed Captions usually have extra descriptions in the text for actions or music in addition to dialog. Subtitles, on the other hand, are meant to translate content into different languages. Continue reading

A New Look For Cinevee

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A great product starts with a great design, and here at Cinevee, the team has redesigned our brand from the ground up.

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    It started with these guiding principles:

    • A Focus on browsing and finding films
    • Adding large, strong visuals
    • Adding contrast and saturation
    • Improving the film admin interface

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    Sex, Drugs, and Rock & Roll

    He looked down and saw that lie hadn't been the only person on the beach. When the ship emerged from behind the planet's bulk, he blinked in dismay.

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    Sex, Language, Violence, Drugs & Alcohol, Nudity. These are the five dimensions of the Cinevee content rating system – but how do the ratings work? Where do they come from? What happens when you disagree?

    The Filmmaker’s Perspective

    When designing the Cinevee content ratings, we decided to let filmmakers rate the content of their own films. There are some standard film rating systems out there, like the MPAA single-letter ratings we are all familiar with. The challenge with these standard ratings is that it costs the filmmaker to wait and receive that rating for their film.

    Letting filmmakers rate their own films also means that we are not imposing our worldview of what acceptable content is. One person’s ‘mild’ level of language, for example, is another person’s upper limit. The content rating is from the filmmaker’s perspective. It’s their job to tell you what kind of content is in their film.

    Continue reading

    Cue the Fireworks, We’ve Updated Cinevee

    We’ve recently published an update to Cinevee that we think you’ll be excited about. Some of the new features:

    • Embed your film trailer in other websites
    • View sales and traffic analytics for your film and store
    • Add closed captions and subtitles to your film
    • Easily add and manage downloadable files for your film
    • Rate your film with the Cinevee content rating system
    • Fans can share films on Facebook, Twitter, Pinterest, Google +, and StumbleUpon

    We will be talking about each of these features more specifically in the coming days. Let us know what you think about the changes @Cinevee, or email us at

    It’s Cloudy in Singapore

    How is Cinevee video delivered? The story starts with a filmmaker uploading video to the Cinevee website. Hopefully the resumable upload process helps that along. Then the video is encoded into several formats for delivery – from small low-bandwidth files to beautiful high-quality HD video. The video is backed up several hundred times at datacenters around the world.

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    Earlier this year, digital music sales overtook physical music sales for the first time. In the last 30 days, musicians on Bandcamp have made over $1,000,000. iTunes and Spotify are the #1 and #2 sources of revenue for record labels.

    It’s time for the film industry to catch up. The film industry’s approach to the coming digitalpocalypse has been to combat piracy with legal action.

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    Every 10 Seconds

    Something happens every 10 seconds when a fan streams a film on Cinevee. No, we don’t kill a kitten.

    We check to see how your video is playing. How your internet connection is doing. Every 10 seconds.

    Is that a bit obsessive? Yes. It is. But it’s that important to us! Every 10 seconds we check the viewer’s internet connection, and modify the quality level of your video stream. If the internet connection suddenly slows down, we decrease the video quality so that the film keeps playing. If the connection speeds back up – we send a higher quality encode of the film.

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    A Car, A Mailbox, and the HTML5 File API

    Uploading a 10 GB video file on the internet is a bit like pushing a car though a mailbox. “That’s impossible,” you say. And you’re right, of course. The way to get around the problem is to chop up the car into little pieces and push them through the mailbox one piece at a time. Then, when all the pieces are on the other side, you put the car back together.

    Good luck with that :)

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